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	<title>Comments on: Looking at your website from outside</title>
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	<link>http://www.spiderwritingseo.co.uk/blog/seo-blogs/looking-at-your-website-from-outside.php</link>
	<description>common sense from a Scottish SEO consultant in Edinburgh</description>
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		<title>By: amimono</title>
		<link>http://www.spiderwritingseo.co.uk/blog/seo-blogs/looking-at-your-website-from-outside.php/comment-page-1/#comment-2</link>
		<dc:creator>amimono</dc:creator>
		<pubDate>Thu, 22 Jun 2006 12:08:45 +0000</pubDate>
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		<description>Lol. you should try getting an internet marketing company to describe what it is that they do! Nice article. The thing is that even when they tell you what they&#039;re selling they offer so little information on what I get from using their service.

If more information was supplied everything would be nice and simple. Tell the consumer about the service/product - let them know what they lose out on by not having your service/product - tell them why they need it - tell them what makes your service/product different from all other equivalent products.

If you give people information they will decide far more often in your favour. You can also cut down on the buying cycle and bring far more conversions from your site. 

.NET magazime said recently that every business needs a website. They&#039;re wrong! Every business needs a website that works hard for them and generates sales, enquiries, interest, brand awareness etc.

A website is a wonderful way of making contact with consumers in a cost effective manner.</description>
		<content:encoded><![CDATA[<p>Lol. you should try getting an internet marketing company to describe what it is that they do! Nice article. The thing is that even when they tell you what they&#8217;re selling they offer so little information on what I get from using their service.</p>
<p>If more information was supplied everything would be nice and simple. Tell the consumer about the service/product &#8211; let them know what they lose out on by not having your service/product &#8211; tell them why they need it &#8211; tell them what makes your service/product different from all other equivalent products.</p>
<p>If you give people information they will decide far more often in your favour. You can also cut down on the buying cycle and bring far more conversions from your site. </p>
<p>.NET magazime said recently that every business needs a website. They&#8217;re wrong! Every business needs a website that works hard for them and generates sales, enquiries, interest, brand awareness etc.</p>
<p>A website is a wonderful way of making contact with consumers in a cost effective manner.</p>
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