Category Archives: Google

Discussion surrounding the world’s most popular search engine

Webmaster Tools drops the pixie dust

In the last few days there have been some additions and one removal from Webmaster Tools. The removal is in some ways the more interesting for what it might signal for the future – Pagerank is no longer being mentioned.
Now it was never much of a feature – they told you if you had a [...]

Who’s side(wiki) are they on?

Google have now released something they’ve been beta-testing for a while – SideWiki is a commenting system built into the latest incarnation of the Google Toolbar. Basically what is does is shows a sidebar in your browser where it lists any comments that anyone makes about your site. Systems designed to do this sort of [...]

Webmaster Tools – new feature lets you exclude parameters

Last night while going over some clients’ accounts in Google Analytics and Webmaster Tools I noticed a new feature which hadn’t been there a few days ago. Under Site configuration / Settings there is now a section called Parameter Handling where you can set whether or not Google should ignore any of the parameters that [...]

Localised fallout from bank search

I often see ads and articles for local SEO that concentrate on getting into the Google Local results that appear for geographically-related searches – usually after the third organic result. While it’s a useful area to cover I do tend to take it with a little pinch of salt because I’ve seen some odd results [...]

The SEO implications of Binghoo

So it’s finally happened, though not quite in the way some were predicting, the new collaboration of Microsoft and Yahoo could change the face of search and online advertising; or it could be a damp squib which will have no effect on Google’s dominance at all.
What might well happen though is that it may change [...]

The mysterious Case of Google rankings

A couple of months ago there were rumours from the USA of case sensitivity in Google ranking results. This week I saw the first evidence of it in the UK results for one of my clients. What I saw initially was fairly dramatic (I won’t show the actual keywords but just the pattern) on [...]