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Search Engine Musings

common sense from a Scottish SEO consultant in Edinburgh

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Category Archives: search rankings

Measuring SEO success 2 – What really matters

Posted on May 20, 2009 by bill

An earlier post looked at why search position reports still have a place; although it should be said that this is changing rapidly as the search landscape changes. This one goes beyond that and looks at why rankings are only … Continue reading →

Posted in analytics, search rankings, SEO

Measuring SEO success – do SERPS still have a place?

Posted on August 24, 2008 by bill

Following up on the second part of my last post there is increasing online debate about what SEOs should be reporting to their clients. Specifically the arguments surround search ranking position reports (or SERPS). Some SEOs regard search position reports … Continue reading →

Posted in client relationships, ROI, search rankings, SEO
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